Event Reports
10 day event

Te Kaha

Helping people startup and make money doing what they love

Event Overview

Active attendees (3+ days)
Out of 32 Sign-ups
Average at Rebel events
Average days attended
Out of 10 day course
Average at Rebel events

Where did people come from

For 10 days the Rebel Business School ran in Te Kaha Beach Resort
to help people start businesses and make their own money doing what they love.

Who came to the event

Average at Rebel events

Event promotion

A huge amount of effort and work with our partners went into promoting the event and getting the message out to Te Kaha and the surrounding areas.

How did people hear about us?

Te Kaha Group
Word of mouth
Ministry of Social Development
Community group


This Rebel event had a variety of different workshops over the days we were there. But how long on average did participants stay for?

Average show-up

On average, we had 23 participants each day of the Rebel Business School course, most attended every day with some dipping in and out.

People stayed for

out of
active days
day course
% of our active attendees per each of 10 course days.

Employment status

40% of the people who came along to the event told us they were unemployed at the time the event started.

There was a high number (3%) of self-employed people who came to the event.

Full-time employed
Part-time employed
Other: Volunteer - 3%, Student - 10%

Start-ups & Sales

One of the key points on an entrepreneurs journey is the first sale. The first time you hold that $10 profit in your hand. This can turn out to be the catalyst that drives you forward to build your business.

We do everything we can to help people reach their first sale with 65% achieving this during the course!

+ 53% almost ready & 18% traded before
incl. 100% Māori businesses
incl. 32% during Trade Show

Business structure

Sole Trader
Yet to be decided

Types of businesses created

Agriculture, Forestry and Fishing
Retail Trade
Accommodation and Food Services
Financial and Insurance Services
Professional, Scientific and Technical Services
Administrative and Support Services
Education and Training
Health Care and Social Assistance
Arts and Recreation Services
Not Elsewhere Included

Impact on capabilities

At the Rebel Business School we track four main figures for people before and after the event. We ask people to rate where they are on a scale of 1-10.

COVID-19 impact

Being your own boss
Sensing opportunity in the market post COVID-19
The chance to be financially independent
Helped to crystallize my business idea
Seeing how New Zealand had responded to COVID-19 gave the confidence to give it a go


Here are samples of the websites that were built, launched and developed over the course.

It is amazing how having a website so quickly helps people to feel that their business is more real.

Average at Rebel events
Published before
Improved during
Launched during
Soon to launch
Not building

Business support

Connecting attendees to the local business ecosystem

At the Rebel Business School Aotearoa we make sure new businesses stay connected by providing awareness of business network support in specific areas as needed. These connections are all about enabling business sustainability. Being aware of the Bookkeepers Assn NZ or Business Mentors NZ, for example, can provide business input allowing the business to strengthen its foundations and/or its direction.

Daily Speakers

Economic development

Te Kaha and its surrounding area

Te Whanau a Apanui is an iwi that resides on the east coast of the Eastern Bay of Plenty. Te Whanau a Apanui is made up of 13 hapu across the coastline. They cover 102km of coastline, with the nearest township being Opotiki 62kms away from Te Whanau a Apanui. They have a variety of projects that are being executed through the Iwi, some of these are:

  • Kaiaio Irrigation Scheme;
  • TKG Pilot nursery;
  • TKG Expansion Nursery Build;
  • TKG 100ha development;
  • Raukokore Irrigation Scheme;
  • Raukokore 80ha Kiwifruit development;
  • MOE 12M new school build;
  • Forestry industry is ramping up from, silviculture, harvesting, logging to roading;
  • Construction;
  • Housing projects are underway;
  • Treaty settlements;
  • Hapu development projects;
  • Marae Oranga & Marae connectivity projects.

Current industries are for example: Fishing quota, hospitality, current forestry operations, construction, horticulture, aquaculture, tourism, health education and social services. There is a need to develop and support local whanau into training, education, employment and/or business ownership.

With the up-and-coming opportunities there has been an influx of training and education opportunities which is contributing to the quality workforce that is being put out there. They are:

  • Working towards upskilling, education, employing and supporting local business owners to increase capacity and capability locally.
  • Training our whanau to ensure they are able to secure work at all levels, from the shovel to the project manager.
  • Working on cadetships and internships with Local District Council, Regional Council and contractors who are supplying a service to Te Whanau a Apanui.

Why is it important?

Economic development is important to the wellbeing of the people, whanau, hapu and as an Iwi. Te Whanau a Apanui is rich in resources, therefore it only makes perfect sense that our whanau, hapu and iwi be taught how to sustainably work the resources to ensure there is plenty for the future generations.

It is important for our whanau, hapu and iwi to be at the table and making decisions when it concerns our resources, we do not want for these to be depleted through mass economic development. It is important to understand how the extraction of resources will affect the current and future supply. It is also really important to ensure that we are doing the best we can to better our whanau, hapu and iwi wellbeing by being good caretakers of the Whenua, Moana and Awa.

What is the community looking to achieve through economic development?

The whanau, hapu and Iwi are looking to achieve, better health and wealth within whanau homes, first and foremost through employment and or business ownership, this will be done alongside new and current training and education programs. Training and education programs will be done alongside the industry providers in our Iwi to ensure we are training for direct pathways into the industry. Not only will our whanau, hapu and Iwi achieve better health and wealth, but also, good leadership and role models, succession planning, more community engagement and creating a healthy and positive environment for all. Last but not least to create a circular economy where we are financially stable. A goal is to be able to supply quality financial literacy and budget services to all, being mindful a lot of our whanau will be shifting from 26k annually to possibly 60-70k plus, so good management of finances is required.

How did Rebel play into that?

Rebel Business School has brought out our entrepreneurs, excited our whanau and motivated them to work towards achieving their dreams and aspirations. The content delivered was quality and easy to understand where our whanau who attended felt they were able to achieve this. Facilitators were amazing and connected well with our whanau which again gave them a sense of security and also developed a trust, security and trust two of the things that will allow for one to come in and encourage change, a change in ones thinking, change in attitude and motivation and also change from long term habits and distractions. The Rebel Business School above everything else has created a positive change that has allowed for whanau to be able to move forward with the tools that they were given through the program and manage any speed bumps along the way, it has also created a culture and platform where they are supporting each other and also getting support from other external services. It has taught a very humble community to ask questions and to investigate opportunities.

Attendees’ feedback

We asked the participants what their Lightbulb moments were at the event. Also they left the messages for our partners and assessed our team’s efforts.